Silkn Medical aesthetic home use devices
Transforming B2B Hair removal market To home use
Best in class Aesthetics product
$300 million Company
A true game-changer, we helped strategize, design, and capture the full market potential for the Silk’n at-home hair removal device. Sensepil enables self-treatment in any environment, working well on large areas and most skin types. The product was a true enabler, transforming the industry from B2B clinic stations to home-use clients. ... Read More Our strategic insight created the preliminary market penetration, with a design that first targeted the hair removal market for women, which could quickly shift within one generation to include men too. Our work took the client’s full vision forward, with an iconic design that projects the product’s unique selling point, as a revolutionary handheld device that treats much larger areas than the pencil applicators of the times. This differentiating factor, which we crystalized, created a paradigm shift in the at-home hair removal market.
- ClientHome Skinovations
- Product Strategy
- Product Styling
- Human Engineering
A very compact and sleek design that does a good job of providing more than the minimum features for a quality treatment session and at the same time keeping the price at a very affordable level.
A very compact and sleek design that does a good at a very affordable price.
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